Know the Purpose of Your Call

By | 2017-05-30T09:16:01+00:00 May 30th, 2017|Categories: Tips, Sales, Business development|Tags: , |

“What’s the purpose of your call?” My team hears this question often. So do our clients. Knowing the clear purpose of your contact with a client or prospect is extremely important. In other words, you should know the result / outcome you desire. Every point of contact should have a clear purpose guiding the pre-call preparation, [...]

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Master Your Sales Cycle

By | 2017-10-20T11:33:18+00:00 March 29th, 2017|Categories: Tips, Sales, Business development|Tags: |

Understanding your sales cycle is critically important to your overall business development strategy. When we talk with business owners, we often show a "Sales Funnel" image. Interestingly, about 25% of those owners we speak to, have not seen a Sales Funnel previously. And of those who are familiar; less than 5% actually track their sales cycle [...]

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